Minimal Pairs Pronunciation Lesson

Minimal Pairs Pronunciation Lesson Minimal pairs are pairs of words that have one phonemic change between them. For example: let and lit. Using these pairs to help students recognize the minor differences between English muted vowel sounds can greatly help not only pronunciation skills, but also comprehension. Aim Improve pronunciation and recognition skills Activity The use of minimal pairs to help students distinguish minor differences between English vowel sounds Level Pre-intermediate to upper-intermediate depending on students capabilities Outline Introduce the idea of minimal pairs by writing a list on the board of a number of minimal pairs. For example: but - boot, sit - set, caught - cut, sing - song, etc.Practice comprehension skills by using the provided lists of minimal pairs. Each list contains one minimal pair with a number of examples.Once students are comfortable with the sounds, read sentence examples (for example: The call took a long time to go through - for the first pair) using one word of the pair provided. Ask students to identify which word of each pair was used.Continue using the list of pairs by asking students to practice the lists.Ask students to identify two vowel sounds which they want to focus on, for example: eh and uh, and have them create their own list of minimal pairs.Have pairs exchange lists and practice reading the others lists aloud.If appropriate, continue lesson by a more extended look into the IPA (International Phonetic Alphabet, see IPA Lesson) Back to lessons resource page

Definition of Addiction Essay Example | Topics and Well Written Essays - 500 words

Definition of Addiction - Essay Example Actually, addiction is rampant challenge in the world especially among the young people and has adverse effects on human life. There have been many arguments and researches on addiction with various scholars and researchers drawing diverse definitions and explanations on the reference topic. Philip Stater is one of such scholars that seek to explain addiction. Indeed, in his article, â€Å" Want-Creation Fuels Americans Addictiveness,† Philip Stater argues that addiction is a state of wanting and that it is a condition in which the individual feels he or she is incomplete, inadequate, lacking, not whole, and only the addition of something external can solve satisfy it (Stater 391). Philip Stater argues his point by first drawing us to the probable effects of illegalizing cigarette smoking. He argues that even though tobacco would become expensive in America, people would still smuggle tobacco to the country via Miami and New York because they cannot live without it. Moreover, he argues that even if the federal government ban growing and advertising tobacco, many Americans would consequently try smoking cigarette for the first time since Americans love making laws but hate implementing them. He further argues that Americans are self-centred, restless, dissatisfied, and innovative and love trying new things that will give them comfort with speed and no hustles.

The Influence of EU Policies on the ROCKWOOL Group Essay

The Influence of EU Policies on the ROCKWOOL Group - Essay Example The company has a long standing generational production through manufacture of stone wool insulation products. The stone wool is a product that is used to enhance the life of people both in homes and offices by alleviating most of the problems associated with the environment. Some of the problems alleviated are greenhouse effect, smog and acid rain in the air. Other products and areas of specialization include ship building, petrochemicals as well as horticulture. Rockwool group was founded in 1909 and to date, has factories in over 20 countries in 3 continents all over the world. With an employee population of over 8,000, the company has regional networking groups that cover European sub-region of the Benelux countries. In 2009, the company, a large scale corporation realized a revenue high of $ 2.7 billion. It is therefore a company that operates on the basis of economy is of large scale production and distribution. It should be noted that though the country operates in three conti nents only, its products are universally used. The structure of the company is based on a very high level of computerized systems that creates a very easy performance criterion across areas of operation. The company has in the recent past harnessed use of a better control of its infrastructure in which case there is a high level of computerized technology that keeps all the company operations all over the world as a worldwide centre of operations. ... The organizational structure of the company is based on the international company act sequences in which case there is a high level of dependence on the articles and memo of association. The company management on an internal scale is based on group management where there is a chief executive as well as a board of directors. There is also an established audit committee that authenticates the running of all the internal and external issues on finance in the company (Rockwool, 2009, p. 21). With all these, the company benefits from the general performance of all the activities that is relevant in integrating all the branches of the company for a worthy cause. How Policy Developments in the European Union Affect the Company There are several policies that govern the trade in the European Union. These policies affect every aspect of the trade and are therefore helpful in creation of healthy trade factors in the region. The policies that are regulated in the union are broad-based but serve very specific purposes. The policies touch on areas that deal with integration of the market, available opportunities, and the effects of the political economy and venture laws into the international markets (Clarke & Morgan, 2006, p. 33). Integration and Competition Policies The integration policies in the union have had a big market influence in the market. There are some countries that have high stake integration than others. For instance, some countries in the eastern part of Europe do not have a direct relationship with those in the west. Therefore, the companies with a base in either region do not enjoy all the rights associated with closeness. The level of competition therefore is not as creative as it

Tesco Malaysia Essay Example for Free

Tesco Malaysia Essay Tesco Malaysia is the only hypermarket who provides online shopping. The reason to go online shopping is Tesco has great quality of the products, freshly picked and carefully packed. Besides that, they have wide range, variety of brands for us to choose from. They also have great prices and promotions, the same as in store. Consumer can also collect Clubcard points, just like in store. The main reason of why consumer should go online shopping is Tesco delivery your products to your door in temperature controlled van. It’s convenient for consumer who doesn’t have enough time to go shopping in store. First of all, consumer will have to register an online account with Tesco and then can start shopping by browsing the product that they want. They are lot categories of groceries including fresh good, grocery, baby, chilled frozen, drinks, healthy beauty, household, pets and home, office gifting. Currently Tesco are only offering their service to some cities and towns within Klang Valley including Ampang, Bandar Baru Bangi, Bangi, Banting, Batu Caves, Cheras, Cyberjaya, Dengkil, Gombak, Hulu Klang, Hulu Langat, Jenjarom, Kajang, Kapar, Kepong, Kinrara, Klang, Kuala Lumpur, Kuala Selangor, Kuang, Meru, Pelabuhan Klang, Petaling Jaya, Puchong, Putrajaya, Rantau Panjang, Rawang, Selayang, Semenyih, Sepang, Serdang, Serendah, Seri Kembangan, Sungai Buloh, Shah Alam, Subang, Subang Jaya, Telok Panglima Garang. Consumers are required to choose a time slot for delivery. There are 2 hour time slots and its next day delivery from 10am to 10pm. 7 days a week. The payment type is pay at the door. Payment is taken after delivery, so consumer can amend their order up until 11pm the night before. All payments are by credit or debit card. The deliveries brought to consumer in a temperature controlled van. Consumer can hand back any unwanted items to the driver. Tesco take payment only on the exact items consumer has accepted. Payments are taken at the end of the day of delivery. There is a Tesco Help Page will be the guidance for the online consumer who seeks for answer known as frequently asked question(FAQ). It’s convenient for consumer. Besides that, there is ‘comment card’ for consumer to click in. Consumer can send feedback to Tesco and rate the page. There is contact number and email address of Tesco on the bottom right of the website. In my opinion, Tesco Online Grocery is a very convenient and easy-use for modern people in city.

Mental and Social Disorder Essay -- Diseases/Disorders

One in every seventeen people in America suffers from a mental disorder. These disorders inhibit the afflicted person from functioning properly and coping normally with daily life. Many afflicted with a psychological disorder do not exhibit obvious symptoms, as medical advancements have made it possible for these disorders to be suppressed or even nonexistent. Today, however, harsh stigmas exist that unfairly categorize those with a mental illness as violent, unfriendly, and abnormal. The media and federal government are culprits in fabricating the unrealistic depictions of mental disability that define the portrayal of those who are mentally or psychologically disadvantaged. The media is and has been one of the strongest outlets of perpetuating negative mental illness stereotypes. Since the invention of the television and its spread to every American household by the 1960s, television shows have manufactured an image of the mentally disabled as dangerous and unpredictable . The shows depict the mentally ill as very violent; â€Å"One in four mentally ill characters kill someone, and half are portrayed as hurting others .† The ways in which mentally disabled are filmed within a show also differs from the ways that non-disabled characters are shot. Studies show that they are usually filmed â€Å"alone with close-up or extreme shots, reinforcing their isolation and dislocation from the other characters † and from society. In movies, like One Flew Over the Cuckoo’s Nest, the characters who are treated in psychiatric wards are similarly portrayed as crazy and violent, while the mental health field as a whole is negatively stereotyped. Mov ies make the facilities out to be places where electroshock and psychosurgery are commonly practiced medi... ... people with mental illness?." Gale Power Search. Web. 19 Mar. 2012. http://go.galegroup.com/ps/retrieve.do?sgHitCountType=None&sort=DA-SORT&inPS=true&prodId=GPS&userGroupName=san47811&tabID=T002&searchId=R3&resultListType=RESULT_LIST&contentSegment=&searchType=BasicSearchForm ¤tPosition=3&contentSet=GALE%7CA199865961&&docId=GALE|A199865961&docType=GALE&role=EAIM. "TV dramas give misleading view of mental illness, claims report | Society | The Guardian." Latest US news, world news, sport and comment from the Guardian | guardiannews.com | The Guardian. Web. 15 Mar. 2012. http://www.guardian.co.uk/society/2010/nov/22/tv-programmes-mental-illness. Watters, Ethan. "The Americanization of Mental Illness - NYTimes.com." The New York Times - Breaking News, World News & Multimedia. Web. 4 Apr. 2012. http://www.nytimes.com/2010/01/10/magazine/10psyche-t.html?pagewanted=all.

Nordsee – the Different Fast Food Restaurant

The Different Fast- Food Restaurant (Case Study for Marketing Course) [pic] MK 300 Michaela Ouzka F03 B April 27, 2005 Summarizing the Facts: As Slovakia becomes an integrated European country, it is increasingly involved in globalization. As a result, many foreign citizens, Slovak business people, and professionals come especially to Bratislava for investment or for other reasons and obviously, as they spend more time in town, there is a higher demand for good quality restaurants.Nordsee is a non- traditional fast food restaurant; it offers quality sea food with self- service. Moreover, a part of the restaurant is a snack-bar for the busier people or for students and there also exists a sea-food store with delicate and fresh sea specialties for the more demanding customers. Nordsee is a German company which was established in 1896. Originally, it was a small firm that consisted of 7 steam boats and was fishing all kinds of sea-food in order to sell it in its own store as fresh as po ssible. Nowadays, this company is Europe’s No. sea-food restaurant with stores all over Germany (364 restaurants combined with snack-bars and stores), Austria and Switzerland due to its 100 years of know-how, its technology, and its outstanding product quality. State the Problem/ Opportunity: Other fast-food chains have already entered the Slovak market and did very well, as for instance McDonald’s or Pizza Hut. However, Nordsee differs a lot from these traditional high-sugar, high-fat burgers and low-carb pizzas. Its meals are very healthy, tasty, and even suitable for vegetarians.It these days, more and more people care about their weight and their lifestyle, and Nordsee can certainly help to reduce the people’s weight and to stay in shape. The main dishes in the restaurant are for instance salmon, shrimps, and many different kinds of sea-fishes, squid or lobster for attractive prices combined with salads, potatoes or soups and sauces. Slovakia represents a go od opportunity for Nordsee to expand to Eastern Europe. It provides low labor-cost and a still rather open market.The target market would be students (snack-bar), labor, professionals or business people (self-service restaurant), and the gourmets (store). The probably biggest problem would be the relatively high prices for the top-quality sea food and the competition from other already existing fast food restaurants. Analyze the Causes of the Problems: †¢ Problem No. 1: Relatively High Prices of the Products This is certainly true if we are speaking about top-quality lobster or salmon. But there are also other, cheaper products in the self-service store or in the snack-bar, as a part of a restaurant.As you can see there is a wide range of many different products and therefore of many pricing levels from cheap to affordable, but of top quality. An average salmon sandwich with salad and a tasty herb-sauce would probably cost just as much as a high-fat McRoyal. Which one would you chose? †¢ Problem No. 2: Competition Obviously there are already fast-food restaurants or baguetterias, but they offer almost no variety and they are incomparable with a Nordsee restaurant, as you sit down in a nice atmosphere and you eat the dishes with knife and fork, and not with your bare hands.You can also have a special fish-soup or a salad with shrimps if you chose to. It is a self-service restaurant; therefore, it wouldn’t take more than 15 minutes to eat a full meal. It would be completely innovative and that is why there would be no real competition in that sense. Of course it would be necessary to open such a store in some shopping center or in the city center of Bratislava where there are many potential customers located. Alternative Solutions: 1.Nordsee opens its own store in Bratislava and if it approves, other stores can be opened in Banska Bystrica or Kosice. Strenghts: Over 100 years of know-how, technology, excellent product quality Weaknesses: It is a German company and it does not completely know how to operate in Eastern Europe (lack of knowledge and experience) Opportunities: Number 1 self-service restaurant with sea-food in Slovakia Threats: Competition, too high prices for Slovak market 2. FranchisingStrenghts: Low risk-taking for Nordsee, other Slovak entrepreneurs invest their money and have better know-how of their domestic market Weaknesses: Nordsee has to provide them with their technology, their expertise and product supplying Opportunities: Nordsee receives payment from Slovak entrepreneurs and without much risk-taking it can become leading fast-food restaurant Threats: Entrepreneurs can stay profitless, Nordsee Company may have therefore damaged reputation, it can no more expand successfully on its own to other Eastern European countries . Slovak entrepreneurs open a similar store with other brand name on their own Strenghts: They do not have to pay Nordsee for franchising; they do not have to obey the standards and orders from Nordsee (independence) Weaknesses: They might not have the required equipment and know-how Opportunities: Opening a similar store but with a different product line and therefore a different, eventually lower pricing Threats: Competition from other, already existing fast-food chains, which are more organized and already experienced Recommended SolutionFranchising would probably be the most suitable choice in order to successfully expand to Slovakia. It would be inevitable to go to Nordsee headquarter in Germany to have a negotiation with the suitable persons to ask for a license to distribute their products and to receive their technology for the preparation of their food. After their agreement, it is necessary to pay for this license and for the equipment for the stores, as they are standardized and are therefore almost identical in every location. This would be called â€Å"niche-marketing†, as there is no other sea-food self-service restaurant in Slovakia yet.J ustification and Evaluation: Franchising would be the most effective choice, as I have worked out the 4 P’s (marketing mix): †¢ Product: Sea-food (fish specialties, shrimps, soups, salads, etc. ) †¢ Price: In a similar range as already existing fast-food restaurants in Slovakia (e. g. McDonald’s) †¢ Promotion: Advertising through TV-spots (depending on the extent of the promotion budget), billboards, flyers, free samples in the stores within the first week of the opening, newspapers, magazines, fitness centers, etc. Place: Bratislava’s city center, shopping malls, etc. (eventually Banska Bystrica and Kosice) To sum up, Nordsee has an enormous potential in Eastern Europe, especially Slovakia through franchising. It is evident that it would certainly do quite well under such conditions especially in Bratislava. There are still no, or just very few, good restaurants with high-quality food where you can eat within a few minutes. There would also be sp ecial offerings for small children with an exceptional dish with a little toy (such as the â€Å"Happy Meal† in McDonald’s stores).As you can see, the potential market is wide-spread and I am positive that Nordsee would definitely be a good alternative to all the fat pizzas and burgers that we all weekly consume with disregard to our health.

Young People Who Transition Into Adulthood - 982 Words

The year twenty-one marks the beginning of many new and adventurous milestones. For young people who transition into adulthood, twenty-one means finally being of the â€Å"real† legal age. Unlike being 18, 21-year olds have an abundance of responsibilities to themselves as they try to understand and develop their sense of self and self worth, but also the obligations they have being a member of a larger community. I am proud of my daughter who has recently talked to me about her depression that she has been silently suffering from for over 10 years and her struggles with self-harm. Since she’s coming up on her 21st birthday in September, she wanted to express some things that has tormented her since early childhood. Much of my daughter’s depression has come from being an obese kid. Some may think, well hey that’s your fault that your daughter was heavier than other kids and you failed her in that respect. 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